Research paper on Amnesia and the two types using APA format

It’s a group project. Please help with the Section 3 and the Section 4 internal operation part.

Prepare a voice-over PowerPoint presentation to present to an undergraduate class on research methods and begin by briefly describing the four different scales of quantitative research measurement that scientists use (nominal, ordinal, interval, and ratio). Provide additional clarification to illustrate your understanding of the four different levels of measurement when presenting this information. Then, provide one example for each of these types of measures for your chosen topic of research. Which measures might you want to use here, and why? Briefly explain how each variable that you select fits within the four different scales of measurement.

Incorporate appropriate animations, transitions, and graphics as well as speaker notes for each slide. The speaker notes may be comprised of brief paragraphs or bulleted lists, and should cite material appropriately.

Support your presentation with at least three scholarly resources. In addition to these specified resources, other appropriate scholarly resources may be included.

Length: 12-15 slides (with a separate reference slide)
Notes Length: 100-150 words for each slide

Be sure to include citations for quotations and paraphrases with references in APA format and style where appropriate. Save the file as PPT with the correct course code information.

LP2 Assignment: Target Marketing and Segmentation This assignment will assess competency 2. Analyze marketplace dynamics impacting sales and marketing efforts. Directions In our readings, we have been examining the concepts of target marketing and market segmentation. As we know, in order to ensure marketing success, the marketing manager in the organization needs to conduct a very thorough analysis of the markets to be served. As the marketing manager in your organization, you first need to educate the management team with regard to the importance of targeting and segmentation. Therefore, you have decided to prepare a 800-1000 word report to share with the decision-makers in your organization. In your report you will be addressing the following concerns: 1) What are the characteristics of markets and market segments? 2) What is the importance of market segmentation? 3) What are some of the criteria for successful marketing segmentation? 4) What are some of the common bases used to segment consumer markets? 5) What are some of the strategies for selecting target markets? Your report will be shared with the rest of the organization in an attempt to educate your fellow managers on the importance of these marketing activities.

* Before this assignment you analyzed an article and a video ad (of a new Pomegranate cell), identifying the persuasive appeals and strategies used by the writer of the article and the ad designers. NOW it’s your turn to skillfully use those persuasive appeals and strategies when you are presenting your own creative innovation!

https://www.youtube.com/watch?v=6IgoUwZQ6DY example

ASSIGNMENT

1. Think of a new invention (what would you create) or think of a new feature you can add to an existing product.

2. State what your creation is and define 3 reasons why your creation should be considered as an innovation for patent!

Purpose:Your aim is not only to inform about your invention but rather to present it with a persuasive claim that this new product is a great and very useful invention.

Audience: Keeping in mind your target consumer, write an advertisement paragraph that presents your innovation and is directly addressing the target consumer’s needs/wants.

3.Persuasive Appeals: Present your ad paragraph in a way that appeals the consumer through Ethos, Pathos, Logos, Kairos, and Choice for Future

With your paragraph, you not only inform about your invention but you want to claim (explain) that this new product is a great invention and should be patented as a useful invention. So, when you write what your invention is, explain how and why it is useful so it could be patented and made for the market!

4.Type 1-2 paragraphs (1-1.5 page). It should have a persuasive tone.

It doesn’t need to follow academic paragraph structure but rather be an advertisement presenting your innovation and its use value (through persuasive strategies/ appeals we learned)