Assignment 2: Persuasive Memo Due Week 6, Sunday (Weight: 25%)

As a leader, there will be times when you will need to convince your audience about your point of view, whether you are selling a product or relaying information. Knowing how to convince people of your perspective is a valuable skill. In order to do this effectively, you must learn the art of persuasion and communication.

For this assignment, you will apply key concepts from Week 5 to write a persuasive Memo. Choose ONE of the below scenarios that you feel passionate about. Think about how you will convince your executive leadership team to buy into your point-of-view on your chosen topic.

1. The office dress code at your company is strictly business attire and the employees feel that business casual is more appropriate for your company culture. You’ve been designated as the spokesperson to approach the executive leadership team about this proposed change. How will you persuade them to buy-in to your recommendation?

2. Your boss discourages remote working although it is allowed in other departments, which is starting to impact the morale of your team. How will you persuade him that increased flexibility will be beneficial to the productivity of the team?

3. There is an opening on the leadership team at your company. There are several internal and external candidates applying for this job besides you. How will you persuade your boss that you are the best candidate?

Instructions:

Review your Week 5 readings

Create a 2 to 3 page Memo, addressed to the executive leadership team or to your boss, depending

on the scenario that you chose.

Use the Outline below to structure your Memo:

1. Write a “Hook” to get your audience’s attention (1-2 paragraphs)

2. Tell the story/create a connection (1-2 paragraphs)

3. Identify the benefits of your point-of-view (1-2 paragraphs)

4. Back it up with facts and data (1-2 paragraphs)

5. The Ask: State clearly what you are asking for (1-2 paragraphs)

6. Closing: Describe the proposed next steps (1-2 paragraphs)

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JWMI 505 – Assignment 2 (1184) Page 1 of 3

JWI 505: Business Communication and Executive Presence Academic Submissions and Evaluation

Professional Formatting Requirements:

Your assignment should follow these formatting requirements:

Typed, single spaced, with a blank line between paragraphs, professional font (size 10-12) •

Do NOT include a standard cover page. Instead, on the first page, start your Memo with the following headings aligned to the left:

o TO: Fill in Decision Maker’s Name

o FROM: Fill in Your Name

o DATE: Fill in the Due Date

o RE: Insert a Subject Line to Capture the Reader’s Interest

Application of course material or other resources is needed. References must be included and provide appropriate information that enables the reader to locate the original source.

The length of 2 to 3 pages does not include your References page.

Find one article or news about trends in hotel or resort development and write a 100 words summary. Please also provide the link.

Cain and Abel have decided to settle their case before it proceeds any further and causes them to expend more time and money. You have the previous information, including case caption, from the complaint and answer. Your supervising attorney has provided you with his final notes from the settlement conference and would like a settlement agreement and release drafted for his review. He has stressed that this document is of the utmost importance. He has provided you with two sample settlement agreements and requested you use these two samples to craft the settlement agreement for this client.

Settlement Sample 1

Settlement Sample 2

The information to be included is as follows:

• The name of the case, including case number
• Cain filed the action, Abel counterclaimed
• Both parties deny any wrongdoing on own part
• Neither party is to admit any wrongdoing or violation of any law
• Both Cain and Abel agree that this is the full and final settlement agreement, and are waiving any claims against each other, known or unknown
• Cain is to pay Abel $5000 for the defamatory statements made against him
• Both parties are to keep all matters regarding the case and settlement as confidential
• The settlement is the entire agreement
• Both Cain and Abel have agreed to 7 days to review the agreement and sign it–after signature by both brothers, the agreement will become effective
• Your supervising attorney proposes a “severability clause”
• The agreement can be executed in parts, so that Cain doesn’t need to sign the same piece of paper as Abel
• A non-disparagement clause, preventing Cain from making disparaging comments about Abel in the future

Need 100 words

How would one distinguish between an organizational weakness and a threat to the organization?