A pandemic is a worldwide epidemic that, according to the World Health Organization (WHO), has to meet three conditions:

1. The microbe infects and causes serious illness in humans.
2. Humans do not have immunity against the virus.
3. The virus spreads easily from person to person and survives within humans.

By connecting physicians, epidemiologists, and  surveillance communities, you have a chance to produce an unprecedented  worldwide organization to monitor the health of the world. The Global  Public Health Information Network (GPHIN) has already produced the  evidence that the Web can alert the world to a nascent threat. Now, you  need to take this evidence and build a program to harness the power of  social media for public health concerns.

Information systems and the Internet, through  integration with clinical information systems and EMRs, can improve  biosurveillance outcomes globally.

Using the module readings, Argosy University online  library resources, and the Internet, research ways to manage a global  pandemic. Then respond to the following:

• What would be the most effective, efficient, timely, and  cost-effective way to plan for and manage a global pandemic? Why?  Support your rationale with scholarly references.
• Comment on the functionality of the GPHIN and explain how information systems can improve biosurveillance outcomes.

Write a 2–3-page paper in Word format. Apply APA standards to citation of sources. 

Consider how the paradigm of a healing hospital might influence your philosophy of caregiving and write an essay of 500-750 words that addresses the following:

1.      Describe the components of a healing hospital and their relationship to spirituality.

2.      What are the challenges of creating a healing environment in light of the barriers and complexities of the hospital environment?

3.      Include biblical aspects that support the concept of a healing hospital.

Prepare this assignment according to the APA guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.

This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.

You are required to submit this assignment to Turnitin. Please refer to the directions in the Student Success Center.

2 paragraphs and 2 sources giving additional thoughts about competing needs that may impact your colleagues’ selected issues, or additional ideas for applying policy to address the impacts described. 

The implementation of ACA and the introduction of triple aim are forces that are influencing the healthcare delivery system in the United States (Marshall & Broome, 2017). Management of healthcare costs is one of the goals of the triple aim and can be a reason for managing the competing needs within the organization. Implementing cost containment has been the strategy of most organizations to maintain economic healthcare stability (Jones, Bae, Murry, & Hamilton, 2015). The competing needs of the workforce, resources, and patients may impact the development of policy. Most hospitals are operating under the business model of healthcare which is focusing on providing quality care with the least amount of costs to the organization. The value-based payment (VBP) is an initiative by CMS to incentivize hospitals and providers to invest in strategies that improve the quality of care and patient outcomes (Jones et al., 2015). In the case of adverse events within the hospitals, there will be a penalty and no payments to the hospitals. This penalty would affect the financial operation of the hospitals. This business model type of healthcare requires reductions in either workforce or resources and promotes standardized approaches that often have inflexible policies and regulations (Kelly & Porr, 2018). The result of these policies can frequently provide little room for tailoring and accommodating holistic patient care needs (Kelly & Porr, 2018).  

Adoption of new technological innovations such as health IT can be a competing need that can temporarily impact nurse staffing issues. Investing in resources that can improve quality care requires a strategy such as reductions in the workforce to accommodate the adoption of EHR financially. The adoption of EHR, one which promotes meaningful use, can provide financial incentives to the organization (Marshall &  Broome, 2017). Although the adoption of EHR might seem to be a competing need within an organization, the effect of it can boost Medicare reimbursement. The other positive impact of health IT is an improvement in the performance of interdisciplinary communication, a decrease in adverse patient events and improved patient satisfaction (Hessels, Flynn, Cimiotti, Bakken, & Gershon, 2015). Depending on the quality of the technology and the leadership effort, the negative impact can also occur during the implementation process.  Organizational policies need to address the issues related to the implications of the competing needs between the adoption of EHR and the shortage of nurse staffing within an organization. A well designed EHR, one that is supportive of the nursing work environment, will improve patient care and improve staff satisfaction. Policies must promote a strong fundamental quality of care (Hessels et al., 2015), such as adequate staffing and resources to improve quality care and reduce costs. The organizational administration must implement training programs to the staff and professionals in the implementation of EHR to prevent negative impact and to meet the demands of the American Reinvestment and Recovery Act (ARRA) and Affordable Care Act (ACA) (Hessels et al., 2015).  Meeting the provisions of ARRA and the ACA, which establish the VBP program, can enhance the financial capacity of an organization and will likely improve the nurse staffing issues. And as a result, it can achieve the quadruple aim in healthcare. 

Write a 4–6 page paper in which you:

1. Examine the pros and cons from the perspective of Crestview Hospital of the placement of its new billboard directly adjacent to Briarwood Medical Center. Interpret the reaction of customers and other community stakeholders to the billboard postings.
2. Use competitive marketing entry strategies to suggest the action that Briarwood Hospital should undertake to counter the messages in the new Crestview Hospital Billboard postings.
3. Recommend the marketing communication strategy or strategies that both Crestview and Briarwood Hospitals should employ. Justify why the Governing Board of both hospitals should take a proactive role in promoting and implementing effective marketing strategies.
4. Assess the value of the various marketing research tools that Briarwood and Crestview hospital could use to promote effective marketing communication strategies. Justify your response.
5. Use at least five quality academic resources. Note: Wikipedia and other Websites do not qualify as academic resources.