week 5 persuasive
Using scenario #3 on page 183 of your textbook, following the format in your textbook and use concrete and specific details to write an AIDA appeal letter. Your letter should be a minimum 1-page single-spaced, using Times New Roman 12-point font with 1†margins all the way around.
Rubric:
|
Includes appropriate greeting, subject, and closing. |
/5 |
|
Appropriately gets the attention of the reader |
/15 |
|
Appropriately develops interest |
/15 |
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Uses appropriate language to create desire |
/15 |
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Uses appropriate language to persuade action |
/15 |
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Uses pathos implicitly and appropriately |
/5 |
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Uses ethos implicitly and appropriately |
/5 |
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Uses logos implicitly and appropriately |
/5 |
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Uses a real charity and appropriate real local business – including the owner or intended person you are attempting to receive a donation from. |
/5 |
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Effectively adheres to persuasive communication ethics |
/5 |
|
Includes a courteous closing |
/5 |
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Meets technical requirements above and is polished and free of grammatical errors |
/5 |
|
/100 |
