Instructions for Mapping Exercise: In this exercise you will “map” a path FROM the Structural Determinants of Health to a health outcome THROUGH the intermediary determinants of health. You should provide a “flowchart” similar to the example in the lecture slides (or the example provided below) and a narrative describing the processes you have illustrated in your flowchart. Your map must include at least one complete path from a structural determinant to the health outcome (i.e., there should not be any “gaps” in the connections between the mediating constructs in your illustration or narrative.

Mark the “points of potential PH interventions”  in your model (you can simply put a star or symbol on the box with the construct you propose can be changed through intervention).

Provide a narrative (within the text box under your power point slide) identifying and discussing each of the constructs in your model along with Public Health interventions that could be utilized to change the points of intervention you identify. Points will be deducted for lack of correspondence between the structural determinants, the intermediary determinants and the health behavior and outcome, and for unprofessional presentation of your exercise (i.e., poor organization in your writing, misspelling, et.). You do not need to cite literature or provide references in this exercise.

The attached file below is the example for this work.

Discussion should be at least 250 words and responses should be at least 100 words.

Post your answer to the following topics. Be thoughtful, creative, and work to advance the Discussion. On two separate paragraph give your opinio to  Tanyka Timmons and Monique Sims. With a total of two pages 

Topic 1: 

• Describe how marketing can be used with health care CQI.
• Define the business case for quality.
• Explain how performance targets could be set.Tanyka Timmons 

Tanyka Timmons

Hello Professor and classmates I pray everyone had a blessed and prosperous week!

Marketing as defined by (AMA, 2017) is the activity, set of institutions and processes for creating, communicating, delivering and exchanging offerings that have value for customers, clients, partners and society at large. I view this as visual and vocal representation of people places or things. In healthcare marketing is vital to the continual improvement process (CQI) because it is the tool that enhances the customer perspective of experience, adds value to an organization’s services and grows the organization  into a successful future. Healthcare marketing gives patients insight to continual improvement efforts like updated equipment, remodeled departments, new facilities and increased access.

A business case for healthcare quality improvement intervention exists if the organization realizes a financial return on the investment required for the intervention in a reasonable time frame using a reasonable rate of discounting. This return may be in the form of profits, reduction in losses, or avoided costs. A business case may also exist if the organization believes that a positive indirect effect on its function and sustainability will accrue within a reasonable time frame (Sadeghi, S., Mikhail, O., Barzi, A., Shabot, M.M 2013).

Performance targets could be set by utilizing the SWOT analysis the identification of strengths, weakness, opportunities and threats; this analysis will prevent overreaching that will cause disappointment, frustration and setting too modest of targets causing the organization to fall short of its potential (Sadeghi, S., Mikhail, O., Barzi, A., Shabot, M.M 2013)

American Marketing Association (AMA) (2017). Definition of Marketing. Retrieved from URL https://www.ama.org/AboutAMA/Pages/Definition-of-Marketing.aspx

Sadeghi, S., Mikhail, O., Barzi, A., Shabot, M.M (2013). Integrating Quality and Strategy in Health Care Organizations; 13th Ed. Burlington, MA: Jones & Bartlett Learning

 

Monique Sims 

Hello Professor and classmates,

Continuous Quality Improvement is a philosophy that encourages all health care team members to continuously try to provide the best treatment by asking their patients “How are they doing?” and “What could we do to make it Better?” (NLC, 2013).  The best way to market CQI or anything today will be social media.   It is the cheapest and most effective way to reach the mass population of people.  People would also be able to post on the company social media account leaving reviews that maybe negative or positive. Not only does that give the people the opportunity to get a feel for the organization, it also give the organization the opportunity to e able to communicate with current and potential consumers. 

The business case for quality is designed for developing a business case for quality enhancing inventions in healthcare.  There are 11 steps that are used to help you:  (1) describing the intervention, (2) determining perspective, (3) identifying the effects of the intervention on quality, (4) designing the study, (5) identifying and measuring cash flows, (6) considering the effects of capacity constraints, (7) selecting a measure of return on investment, (8) determining the time horizon for the analysis, (9) determining the discount rate, (10) adjusting costs and savings for inflation, and (11) determining organizational readiness for business case development. A checklist offers guidance on assessing readiness for the business case.  (Reiter ‘et al”, 2006)

Performance targets is nothing more than setting reasonable and obtainable goals and support top level targets with lower level targets by making targets fun.  The object is to give yourself motivation to achieve you goal and to continue striving.  (Matt, 2018)

Reference

National Learning Consortium (NLC)(2013).  Continuous Quality Improvement (CQI) Strategies to Optimize your Practice.  https://www.healthit.gov/sites/default/files/tools/nlc_continuousqualityimprovementprimer.pdf

Reiter, K.L; Kilpatrick, K.E; Greene, S.B; “et al” ( 2006).  How to develop a business case for quality.  https://academic.oup.com/intqhc/article/19/1/50/1858930

Matt, B. (2018).  How to Set Performance Targets That Work.  https://www.bernardmarr.com/default.asp?contentID=1013

 

 

Assignment Content

1. Resources: Goals for Stevens District Hospital, Part 2 Worksheet

   For Part 2 of the Goals for Stevens District Hospital assignment, you will use the same format you used in Week 3. In this assignment, you will identify 3 additional goals that support the mission and vision of the hospital. For each goal, you will write a 260- to 350-word analysis based on your review of the data provided in the Stevens District Hospital Strategic Planning Scenario and your SWOT analysis.

   Financial or Economic Goal

   Identify a clear, actionable, and measurable financial or economic goal for the organization that clearly supports the mission and vision.

   Analyze how this goal supports the mission and vision of the hospital.

   Explain how you would measure progress toward the goal.

   • Discuss milestones necessary for progress.
   • Discuss the criteria you would use to measure that the goal was completed.
   • Legal or Regulatory Goal

     Identify a clear, actionable, and measurable legal or regulatory goal for the organization that clearly supports the mission and vision.

     Analyze how this goal supports the mission and vision of the hospital.

     Explain how you would measure progress toward the goal.

   • Discuss milestones necessary for progress.
   • Discuss the criteria you would use to measure that the goal was completed.
   • Risk or Quality Management Goal

     Identify a clear, actionable, and measurable risk or quality management goal for the organization that clearly supports the mission and vision.

     Analyze how this goal supports the mission and vision of the hospital.

     Explain how you would measure progress toward the goal.

   • Discuss milestones necessary for progress.
   • Discuss the criteria you would use to measure that the goal was completed.
   • Cite 4 peer-reviewed, scholarly, or similar references to support your assignment.

     Use correct APA in-text citation guidelines and include references above.

     Submit your assignment.

     Resources

   • Center for Writing Excellence 
   • Reference and Citation Generator 
   • Grammar and Writing Guides
   • Copyright 2019 by University of Phoenix. All rights reserved.

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