information systems 35

In your role as Director of Operations, your communication skills are essential to project completion. Your organization is cross-functional; thus, you communicate directly with many department heads that require you to formulate collaborative solutions to complex problems. Your organization has strategic initiatives that rely heavily on business intelligence, technology, and connectivity between departments. Please develop an APA formatted paper, two pages minimum, that investigates and provides detailed analyses of the following topics:

  • The use and implementation of BI in terms of decision-making
  • CRM and its use and implementation in terms of a sustainable competitive advantage

Use at least six peer-reviewed sources for reference (reliable sources from textbooks or professional journal articles e.g. Harvard Business Review