reading the case quot design thinking and innovation at apple quot

READING the case “Design Thinking and Innovation at Apple” (I put this case on the attachment)

Two pages analysis, including:

Introduction – setting the context of the case (half page)

Analysis – What is Apple’s approach to design and innovation? How did they get to this point? What is important about their approach? Etc. (1.5 pages, most important)

Conclusion – what was the key takeaways in regards to new product development (half page)