using various articles discuss the roles of big data analytics in financial institutions

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Using various articles, discuss the roles of Big Data Analytics in Financial Institutions.

Clues

Financial institutions include banking, insurance, credit bureau, mortgage companies etc.

Some possible roles

Fraud detection and prevention

Credit risk management

Marketing Analysis (to generate sales leads)

Customer relationship management

24/7 Security surveillance data storage and analysis (a very massive data)

You can use these points, but your explanation must be supported with articles’ citations and references. Credit will be given for more additional points.

Important Note:

You must use at least 3 related sources for this assignment.

Your citations and references must follow an APA format.